Monday 11 April 2016

Suicide 'Skwad'

Suicide Squad 2016

The movie suicide squad due to release in august 2016, has gained world wide attention for taking over a local tattoo shop in the south of America and calling it Harley Quinn’s Tattoo Parlour.They offered free temporary or permanent tattoos of the most recent posters of each character. 


This marketing ploy was inspired by the cast of Suicide Squad getting ‘SKWAD’ tattoos by Margot Robbie (the actor who plays Harley Quinn) to celebrate the end of filming.

 The whole tattoo shop was decorated to look as if it was Harleys own shop. This shop gained worldwide coverage and cause hundreds of fans to get their temporary and permanent tattoos.



Thursday 7 April 2016

Deadpool

Budget: $58,000,000
Opening Weekend: $135,050,000 (USA) (12 February 2016)
Gross: $355,363,047 (USA) (4 April 2016)

Country: USA/Canada

Certificate: R

Production Co: Twentieth Century Fox, Marvel Entertainment

Cast:
Ryan Reynolds – Wade/Deadpool
Morena Baccarin - Vanessa

Reviews:
IMDb – 8.3/10
Rotten Tomatoes -83%
Metacritic- 65%

Advertisement:
The Deadpool marketing campaign was put onto every platform imaginable to build hype for the movies release on the 12th February.
The stretched from making billboards with poo emojis on them, to giving Deadpool his very own online dating account, these ad campaigns brought to like the comic nature of everyone’s favourite fourth wall breaking comic book character.


The production company captured the essence of Deadpool’s quirky character in these advertisements almost as if he is trying to sell the film to you himself. The funny advert include a fake valentines billboard of the Deadpool movie.

Tuesday 5 April 2016

Spectre

Budget: $245,000,000
Opening weekend: $70,403,148 (USA) (6 November 2015)
Gross: $200,074,175 (USA) (1 April 2016)

Director: Sam Mendes

Stars:
Daniel Craig – James Bond
Ralph Fiennes – M

Certificate: PG-13

Release date: 6 November 2015

Production companies: B24, Columbia Pictures

Distributor: Sony Pictures

Advertisement:
·      Heineken partnered with Spectre and Daniel Craig for a £64m Ad campaign.
·      Sam Smiths ‘Writing’s On The Wall’ was the first bond theme to top the charts with 70,000 combined sales and streams.
·      Scalextric pair with Spectre and released new Spectre car sets for their Scalextric tracks.
·      Gillette razors paired with spectre for an Ad campaign.
·      Omega watches featured Daniel Craig in their new watch advert, which partnered with Spectre.
·      Belvedere Vodka partnered with Spectre and released their ‘excellent choice, Mr Bond’ Ad.


Spectre became NO.1 in the box office within 2 weeks of its release, it was in competition with Hotel Transylvania 2, Pan, The Martian and Suffragette.