Suicide 'Skwad'

Suicide Squad 2016

The movie suicide squad due to release in august 2016, has gained world wide attention for taking over a local tattoo shop in the south of America and calling it Harley Quinn’s Tattoo Parlour.They offered free temporary or permanent tattoos of the most recent posters of each character. 

This marketing ploy was inspired by the cast of Suicide Squad getting ‘SKWAD’ tattoos by Margot Robbie (the actor who plays Harley Quinn) to celebrate the end of filming.

 The whole tattoo shop was decorated to look as if it was Harleys own shop. This shop gained worldwide coverage and cause hundreds of fans to get their temporary and permanent tattoos.

Deadpool

Budget: $58,000,000

Opening Weekend: $135,050,000 (USA) (12 February 2016)

Gross: $355,363,047 (USA) (4 April 2016)

Country: USA/Canada

Certificate: R

Production Co: Twentieth Century Fox, Marvel Entertainment

Cast:

Ryan Reynolds – Wade/Deadpool

Morena Baccarin - Vanessa

Reviews:

IMDb – 8.3/10

Rotten Tomatoes -83%

Metacritic- 65%

Advertisement:

The Deadpool marketing campaign was put onto every platform imaginable to build hype for the movies release on the 12^th February.

The stretched from making billboards with poo emojis on them, to giving Deadpool his very own online dating account, these ad campaigns brought to like the comic nature of everyone’s favourite fourth wall breaking comic book character.

The production company captured the essence of Deadpool’s quirky character in these advertisements almost as if he is trying to sell the film to you himself. The funny advert include a fake valentines billboard of the Deadpool movie.

Spectre

Budget: $245,000,000

Opening weekend: $70,403,148 (USA) (6 November 2015)

Gross: $200,074,175 (USA) (1 April 2016)

Director: Sam Mendes

Stars:

Daniel Craig – James Bond

Ralph Fiennes – M

Certificate: PG-13

Release date: 6 November 2015

Production companies: B24, Columbia Pictures

Distributor: Sony Pictures

Advertisement:

·      Heineken partnered with Spectre and Daniel Craig for a £64m Ad campaign.

·      Sam Smiths ‘Writing’s On The Wall’ was the first bond theme to top the charts with 70,000 combined sales and streams.

·      Scalextric pair with Spectre and released new Spectre car sets for their Scalextric tracks.

·      Gillette razors paired with spectre for an Ad campaign.

·      Omega watches featured Daniel Craig in their new watch advert, which partnered with Spectre.

·      Belvedere Vodka partnered with Spectre and released their ‘excellent choice, Mr Bond’ Ad.

Spectre became NO.1 in the box office within 2 weeks of its release, it was in competition with Hotel Transylvania 2, Pan, The Martian and Suffragette.

Case Studies

Star Wars: The Force Awakens

Budget:

 $200,000,000

Cast:

Harrison Ford – Han Solo

Mark Hamill – Luke Skywalker

Carrie Fisher – Princess Leia

Andy Serkis – Supreme Leader Snoke

Gwendoline Christie – Captain Phasma

 As well as this there were a few well-known celebrities that took on the concealed part of storm troopers. Such as,  and Daniel Craig

Genre:

Action, Adventure, Fantasy, Sci-Fi

Box Office:

Opening weekends:- $247,966,675 (USA) (18 December 2015)

Gross:- $812,011,043 (USA) (8 January 2015)

Production:

Lucas Film

Bad Robot

Truenorth Productions

Certificate:

PG – 13

Marketing:

Posters:

The Main poster released for Star Wars: The Force Awakens fit with the same layout of the previous films posters

Trailers:

Lucas Film released number of teaser trailers in the year run up to the release of the film.

Aswell as this they reeased the main trailer

Merchandise:

Star Wars has a huge market for mechandise, the release of Star Wars: The Force Awakens has lead t an increase in these sales

·      Mugs

·      Wallets

·      Posters

·      Replica lightsabers

·      Pyjamas

·      Clothing

·      Clocks

And many more.

Release Date:

18^th December 2015 (USA)

Reviews:

Rotten Tomatoes: 93%

IMDb: 8.5 from 372,295 users

Metascore: 81/100

AS Film Coursework

For my film sequence i will be creating a scene where a teenage girl wakes up at a party from the night before, this scene focuses of this particular character and her loneliness and characteristic. There are subtle tells of this girls characteristics in the way the scene is being shot. There are extreme close ups on her feet her hands and an alarm clock in the room she wakes up in. This drama sequence is meant to reflect on how youths are becoming familiar with toxic environments. The way she switches of the alarm clock tells us she has been in this situation before. The close up on er fingers running along the banters and kitchen surfaces represent how in reality she is still a child and she's been consumed by these environments. The close up's of her bare feet show a struggle or a suffering but also shows something rather pure and delicate.

Other shots include a mid to long shot of her walking to the back doors to take a phone call and an extreme close up of her shoes and her picking them up to an extreme long shot that fades into her walking away. These shots show that she is a distant person and reflect the loneliness of the character.
I am planning to use cinematography to bring to life inanimate objects and give them character. The characters will kick a bottle while she is walking and the camera will focus on the bottle as it moves of the floor, it will also zoom into the bottle. This shows the audience what has caused the mess in the party and also shows how a lot of teenagers problems begin. The character will take on the point of view of the chgaracter as she is walking around the house and the camera will reveal the different people lying around and will pan around the rooms.

The only piece of dialog within the sequence furthers the point that this character has been abandoned. This is a voice mail she leaves on her boyfriends phone when she didn't see him when she woke up in the morning "Where are you?, you weren't there when i woke up this morning, call me''.

A shot that isolates the character will be shown. The camera will zoom out from an extreme close up of her eyes to reveal that she is eating alone and then to reveal that she is surrounded by passed out people.